Going to college is not just another process of life but is the beginning of defining who you become as a person. Your choice of watch will also say a lot about your style and temperament. United Colors of Benetton (UCB) watches have the perfect blend of young contemporary style while not compromising on the sophisticated vibe of the timepiece, making it a noteworthy choice.
UCB is a brand known for its bold colours and youthful spirit. These traits have been expertly translated into their watch collection, offering something different from what's normally available. The brand holds legacy as an international sensation, making the watch a coveted fashion accessory. Let’s take a closer look at what makes UCB so interesting:
UCB Brand Identity
Founded in 1965 by the Benetton family in Italy, the brand initially focused on colorful knitwear. They became globally famous for their colour-filled stores and controversial campaigns which addressed social issues. These qualities made UCB one of the most loved brands among college students:
Accessibility:
Initially UCB's watches were meant to be solely a fashion accessory that reflects the trends of the era and not just a device for timekeeping. This gave the brand freedom to use vibrant colours without the cost that comes with a premium watch. As a result of this, college students gained a prime opportunity to invest in a timepiece with a sophisticated style and social message. UCB positioned themselves well and gained the interest and respect of the younger generations.
Social relevance:
Apart from the bold and solid colour aesthetic, UCB also focuses on social inclusion promoting progressive values and the goal of a unified world. These values resonate deeply with the modern, socially-aware generation.
Statement of values:
Their values are also reflected in the design of their watches where we see most of the UCB timepieces can be categorized as unisex. A college student can't go wrong with a UCB watch as it is both a fashion statement and gesture of support for a brand that supports equality, progress and unity.
Student-Friendly watches
Any student looking for a watch knows they have to weigh in factors like the chaos of commuting in crowded public transport, harsh weather conditions and heavy physical activity like sports and athletics. It should also be sturdy enough to survive the active lifestyle of a college student. Here’s what UCB watches have to offer:
Durability and maintenance:
A typical UCB watch has a durable case and reliable quartz movement. While there is a bit of critique regarding the quality comparing it to other established brands, the customer reviews seem to have been mostly positive. The other part of durability in a watch depends on the mechanism and style of the watch strap. The silicone and leather options are known to be the most durable materials.
Versatility as an accessory:
UCB makes good use of color, striking a balance that makes it a good choice for any sort of college attire. From minimalist designs and colors to bright, bold silicon straps for fests or casual outings, students should have no trouble finding the perfect watches to compliment their aesthetic. Considering the affordable price range, they could also consider starting a collection of their own.
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Designed to be different
If you have ever seen UCB watches, you will notice that they stand out. Green, blue, pink, rose-gold and many more vibrant colors are part of the collections and feature iconic styles. Keep reading to understand how they set themselves apart from the rest:
Analogue focus:
While most brands are focused on matching the attractiveness of a smartwatch, UCB maintains its classy vibe with strong focus on stylish analogue and ana-digi models. This gives a modern flair to the watch while still respecting the roots from which it was founded.
Silicone and vegan straps:
Practical materials like silicone and vegan leather not only re-enforce UCB's commitment to be environmentally friendly but are also a sustainable choice. These straps are also perfect for the humid Indian climate and the rough college life of youngsters. The best perk is that it is also easy to clean.
Conclusion
Is UCB the ultimate first watch for a college student? The answer is a resounding yes! For an affordable rate, a student can sport a fashion statement and depend on it to be their companion through the highs and lows of college life.
UCB watches are undoubtedly the best fashion accessory to kickstart your journey and is a bold choice you won’t regret. Check out the range of UCB timepieces on Just Watches and pick the best one for you today!
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Author bio:
Caroline Dsouza,
Content Writer/Strategist and Horology Enthusiast
My expertise lies in conducting thorough research and producing high-quality content, with my work featured across multiple platforms.